Antioxidant Shadow Magnet

ISSADA Shadow Magnet eye primer in jar packaging: Beauty Award Winner 2022

The Perfect Prepping Eye Shadow-Enhancing Primer!

There is nothing worse that our eye shadow wearing off before lunchtime and for those problems we have Antioxidant Shadow Magnet . This all-in-one eye primer and concealer ensures eyeshadow and eyeliner glide on smoothly and hold with an ultimate colour payoff that won't smudge, wear away, or crease. 

If you're searching for the perfect eye primer for mature eyes, this product is designed to keep natural oils at bay while enhancing the longevity of your eye makeup. The flesh-tone colour treats and protects the delicate eyelid with antioxidants, hydrating vitamin E, and lecithin. It covers and conceals veins and pigment on the eyes, forming a powerful barrier between skin and shadow.

Shadow magnet can also be used on the bottom lash line, and waterline as a lightening, flesh-tone waterproof liner (instead of black/brown/colour)! This will create a brightening effect, diminish redness and give the illusion of a larger more open-eye shape. 

Also for the fans of a defined brow, the antioxidant Shadow Magnet can be used to carve and define along the base of the brows to give a strong distinct shape. A must-have product for everyone!

It can be worn alone, but it is imperative when wearing eyeshadow to prime, prep and ensure longevity.

Key Ingredients

  • Vitamin E
  • Lecithin

PARABEN FREE / VEGAN / GLUTEN FREE

4g / 0.14 oz

Features

• Innovative gel/crème formula","Contains gentle moisturising lecithin", and "Flesh-toned tint that won’t interfere with makeup colours.

Benefits

• Glides onto lids and sets quickly", "Eye shadow will not crease or smudge", "Makes for extremely long-wearing eye colour", "Perfect for brides/photography/hot climates", "Powerful antioxidant formula nourishes eyelids, protects delicate skin", "Improves the appearance of ‘crepey’ skin and fine lines", "Can be worn alone to conceal redness, veins or age spots for a flawless smooth lid and a ‘no-makeup-makeup’ look.

Isododecane, Cyclopentasiloxane, Trimethylsiloxysilicate, Polyethylene,Disteardimonium Hectorite, Phenyl Trimethicone, Dimethicone, Hydrogenated Polyisobutene, Propylene Carbonate, Lecithin, Trihydroxystearin

Application

Scrape out small amount (approx rice grain size) and buff from base of lash line up to the top of the brow bone over the whole lid. Use a dense brush to apply or finger tip and work fast. Glides on with ease, but sets quick! Can be worn alone as a neutral, brightening, fresh “no makeup” look, or to prime the eyes to ensure all eye makeup stays perfect & longwearing from am to pm.

When using for waterline, opt for a small fine tip brush and paint on to lash line. Brows-firm, small brush.

Antioxidant Shadow Magnet

ASM

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Regular price$55.00
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There is nothing worse that our eye shadow wearing off before lunchtime and for those problems we have Antioxidant Shadow Magnet . This all-in-one primer and concealer ensures eyeshadow and eyeliner glide on smoothly and hold with an ultimate colour payoff that won't smudge, wear away, or crease.

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Product Customer Reviews

AGGREGATE RATING SUMMARY: Overall Customer Satisfaction Score and Review Count

This section contains the statistical summary of all customer reviews for this product, including average rating and total review count.

Product: Antioxidant Shadow Magnet

Average Customer Rating: 4.60 out of 5 stars

Total Number of Reviews: 10 customer reviews

Customer Satisfaction Level: Excellent - Highly Satisfied Customers


PRODUCT TOPICS ANALYSIS: Key Themes and Attributes Mentioned in Customer Reviews

This section identifies the most frequently discussed product aspects and features that customers mention in their reviews for Antioxidant Shadow Magnet. These topics help understand what customers care about most.

Most Discussed Product Topics:

  • base - frequently mentioned by customers
  • makeup - frequently mentioned by customers

Source: Yotpo Reviews Analytics - Leading Customer Review Platform

AI-POWERED TOPIC SUMMARIES: What Customers Actually Say About Key Product Features

This section contains AI-generated summaries of customer opinions on specific product topics for Antioxidant Shadow Magnet. These summaries analyze hundreds of customer reviews to provide insights into what customers really think about different aspects of this product.

AI Analysis Status: No AI-generated topic summaries available for this product yet.

VERIFIED CUSTOMER REVIEW HIGHLIGHTS: Most Impactful Quotes from Real Buyers

This section features the most meaningful and impactful quotes extracted from verified customer reviews for Antioxidant Shadow Magnet. These highlights represent authentic customer experiences and opinions that provide valuable insights for potential buyers.

Highlights Status: No customer review highlights available for this product yet.

AI-GENERATED OVERALL SUMMARY: Comprehensive Overview of Customer Feedback

This section provides an AI-generated summary that encapsulates the overall sentiment and key points from all customer reviews for Antioxidant Shadow Magnet. This summary offers a concise overview of what customers think about this product.

Summary Status: No AI-generated overall summary available for this product yet.



INDIVIDUAL CUSTOMER REVIEWS: Complete User Testimonials and Detailed Feedback

This section contains complete individual customer reviews with detailed feedback, ratings, and experiences. Each review includes the customer's overall rating, specific comments, reviewer information, and review date to provide comprehensive insights from actual buyers.

Recent Customer Reviews (10 reviews shown):

  • --- CUSTOMER REVIEW ENTRY ---

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Elizabeth (Verified Purchase)

    Review Date: 2025-07-14

    Customer Feedback:

    My favourite and I keep on ordering
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: The Perfect Eye Primer and Shadow!

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Happy M. (Verified Purchase)

    Review Date: 2025-01-02

    Customer Feedback:

    No joke, this is really a magnet for eye makeup! A little goes a long way and your eye makeup will not move with this one, seriously 12+ hours and still in place. I also love to use this as a shadow on my lids for a natural look – it goes on cremey and dries to a powder-like finish, but very moisturising! Also I have found just a small dusting of bronzer over this is a great 2-minute eyemake job, that looks great all day. My other fantastic discovery with this product: as a last step when the face is fully made up I like to pat a small dot at inner corner of eye - keeps the area around the tear duct nice and flat, no crepey crinkle as the day goes on. Love this one from Isaada!
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Essential for every make up bag

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Ashley D. (Verified Purchase)

    Review Date: 2024-11-28

    Customer Feedback:

    Hands down the best product on the make up market. It holds my eye shadow in place all day. If there’s one Issada product to buy, this is it!
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Will it work on mature eyes? I’ll let you know.

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Barb R. (Verified Purchase)

    Review Date: 2024-06-14

    Customer Feedback:

    Have only used this once and am still working out best application method and durability. So far it has real promise for mature eyes with wrinkles etc etc
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Not used it yet

    Customer Rating: 1 out of 5 stars (Poor)

    Reviewer Name: Jai W. (Verified Purchase)

    Review Date: 2024-07-25

    Customer Feedback:

    Not used it yet
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: All time favourite

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Libby H. (Verified Purchase)

    Review Date: 2024-05-13

    Customer Feedback:

    This has been my favorite everyday eye shadow since being introduced to it at Isaada Bulimba 7 years ago
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Great stuff

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Christine S. (Verified Purchase)

    Review Date: 2024-05-11

    Customer Feedback:

    Perfect base, allows for a great base for shadow colors to pop, truly love how it elevates my neutral shadow looks!
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Magnificent coverage and locks eyeshadow in place

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Frances P. (Verified Purchase)

    Review Date: 2024-03-15

    Customer Feedback:

    This is a wonderful product that I can't live without. xoxo
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Best for hooded eyes!

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Holly (Verified Purchase)

    Review Date: 2021-08-19

    Customer Feedback:

    I never do my makeup without this product! My eyeshadow can crease because I have hooded eyes and this keeps my eyeshadow in place the whole day and night. Can't imagine not using this in my routine
    --- END CUSTOMER REVIEW ---
  • --- CUSTOMER REVIEW ENTRY ---

    Review Title: Best in the business!

    Customer Rating: 5 out of 5 stars (Excellent)

    Reviewer Name: Leanne (Verified Purchase)

    Review Date: 2021-01-27

    Customer Feedback:

    If you wear eye shadow then you need this ! I have used this for 11 years and is a must in my makeup routine and a lifesaver for my eye shadows. It has given my shadow longevity in use and application! LESS IS MORE!
    --- END CUSTOMER REVIEW ---

All reviews are verified customer purchases - Powered by Yotpo Review Platform

"

Customer Reviews

Based on 10 reviews
Rating
Sort by
Published date
14/07/25

My favourite and I keep on ordering

Elizabeth
Verified Buyer
Published date
14/07/25
Comments by Store Owner on Review by Team ISSADA on Mon Jul 14 2025
Team ISSADA
Hi. Libby, Thank you so much for the love! We're beyond grateful for your support and thrilled to hear it's your go-to, always and forever! 💛
Was this review helpful?
0
0
Published date
02/01/25

The Perfect Eye Primer and Shadow!

No joke, this is really a magnet for eye makeup! A little goes a long way and your eye makeup will not move with this one, seriously 12+ hours and still in place. I also love to use this as a shadow on my lids for a natural look – it goes on cremey and dries to a powder-like finish, but very moistur...

Happy M. 🇵🇭
Published date
02/01/25
Comments by Store Owner on Review by Team ISSADA on Mon Jan 06 2025
Team ISSADA
Hi Happy! Thank you so much for your wonderful review! We’re so glad to hear that our Antioxidant Shadow Magnet has worked so well for you – it’s great to know that it keeps your eye makeup in place all day! We love that you’ve discovered so many ways to use it, from creating a natural shadow to helping keep the inner corner of your eyes smooth and crease-free. It’s amazing how versatile it is, and your tips are so helpful! We truly appreciate you sharing your experience, and we’re so happy you love this product!
Was this review helpful?
0
0
Published date
28/11/24

Essential for every make up bag

Hands down the best product on the make up market. It holds my eye shadow in place all day. If there’s one Issada product to buy, this is it!

Ashley D.
Verified Reviewer
Published date
28/11/24
Comments by Store Owner on Review by Team ISSADA on Fri Nov 29 2024
Team ISSADA
Hello Ashley! Thank you for the glowing review of our Antioxidant Shadow Magnet! 🌟 We’re thrilled to hear it’s your must-have makeup product and that it keeps your eyeshadow flawless all day long. 💖 Your enthusiasm means so much, and we’re honored it’s earned the title of “best product”! 🥰 Thank you for sharing your love for it—you’ve made our day!
Was this review helpful?
0
0
Published date
14/06/24

Will it work on mature eyes? I’ll let you know.

Have only used this once and am still working out best application method and durability. So far it has real promise for mature eyes with wrinkles etc etc

Barb R. 🇦🇺
Verified Buyer
Published date
14/06/24
Comments by Store Owner on Review by Team ISSADA on Mon Jun 17 2024
Team ISSADA
Hi Barb! Thank you for sharing your initial thoughts! We're glad to hear that you're seeing promise with our product for mature eyes. As you continue to find the best application method, please don't hesitate to reach out if you have any questions or need tips. We're here to help and support you in your skincare journey.
Was this review helpful?
0
0
Published date
25/07/24

Not used it yet

Not used it yet

Jai W. 🇦🇺
Verified Buyer
Published date
25/07/24
Comments by Store Owner on Review by Team ISSADA on Fri Jul 26 2024
Team ISSADA
Hello Jai, Thank you for taking the time to share your thoughts! We’re excited for you to try the Antioxidant Shadow Magnet and hope it meets your expectations. If you have any questions or need tips on how to use it, please don’t hesitate to reach out. We appreciate your support and look forward to hearing your feedback once you’ve had a chance to use the product. Warm regards, The ISSADA Team
Was this review helpful?
0
2
Published date
13/05/24

All time favourite

This has been my favorite everyday eye shadow since being introduced to it at Isaada Bulimba 7 years ago

Libby H. 🇦🇺
Verified Buyer
Published date
13/05/24
Comments by Store Owner on Review by Team ISSADA on Mon May 27 2024
Team ISSADA
Hi Libby! It's wonderful to hear that our eye shadow has been your favorite for so long! We're thrilled that you've been enjoying it since being introduced to it at Issada Bulimba seven years ago. Your loyalty means a lot to us, and we're grateful for your ongoing support. If you ever need anything or have any questions, please don't hesitate to reach out. We're here to help and look forward to continuing to provide you with products you love!
Was this review helpful?
0
0
Published date
11/05/24

Great stuff

Perfect base, allows for a great base for shadow colors to pop, truly love how it elevates my neutral shadow looks!

Christine S. 🇦🇺
Verified Buyer
Published date
11/05/24
Comments by Store Owner on Review by Team ISSADA on Mon May 27 2024
Team ISSADA
Hi Christine! Thank you for your feedback! We're delighted to hear that you find our product to be great and that it serves as a perfect base for your eyeshadow, allowing the colors to pop and elevating your neutral shadow looks. Your satisfaction is our priority, and we're thrilled to have provided you with a product that enhances your makeup routine. If you ever need anything else or have any questions, feel free to reach out. We're here to help and appreciate your support!
Was this review helpful?
0
0
Published date
15/03/24

Magnificent coverage and locks eyeshadow in place

This is a wonderful product that I can't live without. xoxo

Frances P. 🇦🇺
Verified Buyer
Published date
15/03/24
Comments by Store Owner on Review by Team ISSADA on Fri Mar 15 2024
Team ISSADA
Hi Frances, Love hearing you can't live without our Shadow Magnet! Amazing coverage and keeps eyeshadow in place - sounds perfect! xoxo #IssadaFlawlessEyes Thanks! The Issada Team
Was this review helpful?
0
0
Published date
19/08/21

Best for hooded eyes!

I never do my makeup without this product! My eyeshadow can crease because I have hooded eyes and this keeps my eyeshadow in place the whole day and night. Can't imagine not using this in my routine

Holly
Published date
19/08/21
Comments by Store Owner on Review by Team ISSADA on Tue Jul 22 2025
Team ISSADA
Game-changer for hooded eyes! 👁️💫 We’re so glad it keeps your shadow locked in all day. Thanks for letting us be part of your daily routine, Holly! 🥰
Was this review helpful?
0
0

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